Business

4 Helpful Tips on How to Optimize Images for SEO

In the process for writing an SEO article, once you have the right image, no matter if it’s an illustration, chart or a picture, you need to optimize it to use it on your website. Consider the following tips.

  1. Select the right file name

The image SEO begins with the file name. You want Google to understand what the image is about without looking at it, so always use your main keyword as the image file name.

  1. Select the right format

When it comes to images, the right format is not there.

It is present on the basis of the kind of the image and the way it has to be used. In other words:

  1. Use jpeg for big pics or illustrations. It shows good colors and is clear enough for a small size.
  2. Use PNG to preserve the background transparency or WebP rather than PNG and JPEG. It gives good results in smaller sizes.
  3. Use SVG when using icons and logos. Make the use of CSS or JavaScript when managing images in SVG format. You can also resize them without compromising with the quality.

  1. Scale for image SEO

Loading times are an important factor to consider with SEO service and UX. The faster the site works, the easier it is to visit and index a webpage. Images can have a huge effect on loading times, particularly if you upload a huge image then you have to show it in a smaller size. So always resize the images when displaying the images. WordPress is a handy tool that automatically offers the picture in many sizes after it has been uploaded. Unluckily, that doesn’t mean the file size is optimized, it is only about the image display size.

  1. Use responsive images

This is also important for SEO. When using WordPress, this is done by default after the version 4.4. Images must bear the srcset attribute that serves a different image per screen width which is particularly useful when using mobile devices. For more, visit the website.

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